The largest project about professional cosmetics and salon business in Russia
INTERCHARM Professional a unique platform for attracting professional target audiences, which ensures the most efficient interaction of market players - manufacturers, suppliers, distributors, top managers of beauty salons and clinics, retailers.
INTERCHARM Professional 2020 was held online!
The international specialized exhibition INTERCHARM Professional has become an exclusive opportunity for the annual exchange of novelties in the field of professional cosmetics and equipment for beauty salons and clinics.
INTERCHARM Professional 2020 is:
- 10 professional and business events
- Professional community where experts, brands and managers of beauty businesses meet
- Opportunities for local and global partnerships in a sustainably growing market
INTERCHARM Professional online services will help you to meet, communicate, exchange ideas, experiences and emotions, get inspiration and develop your business in a favorable environment.
INTERCHARM Professional is the leading industry event and the largest platform for showcasing the latest innovations in the beauty industry.
Cosmetology and Aesthetic Medicine
- Hardware cosmetology
- Depilation and epilation
- Injection cosmetology
- Anti-age cosmetics
- Cosmetology tools
- Laser cosmetology
- Intercourse care products
- Permanent make-up and microblading
- Plastic surgery
- Aesthetic dentistry
- Nail design
- Tools for nail service, sharpening
- Nail extensions
- Equipment for manicure and pedicure (devices; lamps)
- Nail; hand; foot care products
Eyelashes and Eyebrows
- Eyebrow correction and coloring
- Lamination of eyelashes and eyebrows
- False eyelashes
- Eyelash extensions and eyebrows
- Baby cosmetics
- Curative cosmetics and cosmeceuticals
- Men's cosmetics
- Natural and organic cosmetics
- Sunscreen cosmetics; tanning
- Personal hygiene and oral hygiene
- Face and body skin care products
- Express care (masks; patches)
- Hair extensions
- Tools for hairdressers and barbers (scissors; clips; comb); sharpening
- Hair coloring
- Hairdressing equipment (drying; washing)
- Styling (gels; sprays; pastes); long-term styling
- Professional cosmetics for hair and scalp
- Hair dryers; curling irons and other appliances
- Hair care products
Interior for Salons; Clinics and Spa
- Interior design
- General purpose furniture
- Specialized furniture
Massage; Spa; Solariums; Saunas
- Accessories for spa; saunas; tanning salons
- Aromatherapy (oils; accessories)
- Bathing textiles (towels; bathrobes)
- Tools for masseurs
- Products for massage
- Products for tanning salons
- Folding massage tables
- Mobile studios; ring lamps
- Brush cleaning
- Professional color cosmetics
Business Services and Trainings
- Marketing; advertising; design
- Industry organizations; press
- Software and technology
- Technologies and equipment for retail
- Transport; logistics
- Training centers
Products for Professionals
- Disinfection (products and equipment)
- Disposable products (gloves; diapers; napkins)
- Professional clothes
Special Section Green Corner
Following ecological trends capturing INTERCHARM exhibitions, INTERCHARM Professional represents novelties and unique Russian and internationally branded natural and organic cosmetic products.
The increased interest in this section was shown by pharmacy chains and distributors of professional cosmetics from all over Russia and the CIS.
Natural origin of the products represented at the show confirmed by international certificates such as ECOCERT, BDIH and ICEA, which emphasize the high quality of the most GREEN CORNER exhibits.
Professional & Business Program
As part of INTERCHARM Professional, several events were held every day covering the entire industry. Experienced professionals of nail service, hairdressing, cosmetology, aesthetic medicine, salon business experts, production and distribution of professional cosmetics and equipment for beauty salons together with top managers of global corporations will share with you useful tips and insights about the industry and news. Every visitor will be able to benefit from it.
Events for professionals
Each professional was able to find suitable master classes or conferences where experienced specialists and experts shared the latest techniques and industry trends and inspired everyone to achieve new heights.
Daily non-stop master classes with demonstrations of brands features, details and advantages, showcases of equipment and technologies, educational programs.
Experts of beauty industry, salon business, clinics and manufacturers of professional cosmetics and equipment discussed the business specifics, shared interesting cases, secrets of work in the beauty market and helped to set a vector for business development.
INTERCHARM Special Projects
INTERCHARM Special Projects are unique opportunities for both exhibitors and visitors of our shows.
For visitors, it is a perfect chance to join the professional beauty-community, participate in professional and business program events on special conditions, as well as receive customized offers from a wide range of companies and brands.
As for participants, INTERCHARM Special Projects are the prospects for direct communication with the target audience, increasing brand awareness and company status in the market.
InterCHARM Premium is a special program for top management of Russian beauty salons and clinics. Authorized managers are given numerous exclusive privileges not only during INTERCHARM shows, but get personalized offers from partners throughout the year.
To manage the Club membership and use all its advantages, participants create their own personal accounts.
Unique educational program to support young Russian specialists in cosmetology and aesthetic medicine. Participants get acquainted with the latest trends in cosmetology and aesthetic medicine, new products and techniques.
The program is designed for educational institutions located and registered in Russia, with a valid licence for educational activities under the "Cosmetology" program (576 and / or 144 hours).
Press about us
“Modern sophisticated consumers' demands are the best incentive for brands to amaze with innovative mixtures, textures, packaging and the ability to adapt to changing needs. Such an opportunity will be provided at the upcoming spring festival of beauty - INTERCHARM Professional exhibition.”
“At INTERCHARM Professional, which will be held on April 18-20 in Crocus Expo, more than 500 companies and 2,500 cosmetics brands for face, body, hair are waiting for you!”
“The specialized exhibition INTERCHARM Professional is more than just a show. This is an acquaintance with the latest developments of the rapidly developing beauty of the industry, the exchange of experience with professionals, the acquisition of current knowledge.”
“Russian and foreign news, main industry trends, rich program of specialized events, workshops from well-known professionals, thousands of brands - all this during three days at the comfortable platform of INTERCHARM Professional.”
“The exhibition, as always, will be presented with many new products and special sections, where you can choose a unique product and discuss the latest developments and trends with other professionals in the cosmetic industry. This year, an even more extensive program of events awaits visitors.”
Show Days and Venue
April 22 (Thu): 10:00 - 18:00
April 23 (Fri): 10:00 - 18:00
April 24 (Sat): 10:00 - 17:00
Crocus Expo, Pavilion 3
How to get to INTERCHARM Professional:
By public transport:
Myakinino metro station (Line 3), exit 2. Through the internal passage from the subway in the direction of Pavilion 3, then on the escalator to the 1st floor.
Intersection of Moscow City Ring Road (inner side, 66 km) and Volokolamskoe Highway. The territory has free underground and surface parking.